David Evans

Magazine center spread

I teamed up with Bloomberg Government analysts and editors to create three individual center spread layouts for Bloomberg News’s presidential political conventions publication known as the Bloomberg Insider. It was a magazine that was published and distributed daily at both the Republican and Democratic 2012 conventions. This one examined the importance of the U.S. government's continued investment in the cloud.

I collaborated closely with the author to ensure the layout and graphic presentation complimented his highly conceptual message. I chose a stylized, illustrative approach for a majority of the space and complimented it with a rich data visualization on the ROI of the cloud.